2.The creation of the Sin

2.The creation of the Sin

2.The creation of the Single Market in Europe has led to harmonization. What does this mean? How does harmonization affect a company?s global marketing strategies?4. What is the difference between a low-context culture and a high-context culture? Give an example of a country that is an example of each type, and provide evidence for your answer.5. You are an American traveling on business in the Middle East. As you are leaving country X, the passport control officer at the airport tells you there will be a passport ?processing? delay of 12 hours. You explain that your plane leaves in 30 minutes, and the official suggests that a contribution of $50 would probably speed things up. If you comply with the suggestion, have you violated U.S. law? Explain.6.

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