The World Travel & Tourism Council (WTTC) is the forum for business leaders in the Travel & Tourism industry. With Chief Executives of some one hundred of the world’s leading Travel & Tourism companies as its Members, WTTC has a unique mandate and overview on all matters related to Travel & Tourism. WTTC works to raise awareness of Travel & Tourism as one of the world’s largest industries, supporting 277 million jobs and generating 9.8 per cent of world GDP.
Freedom to Travel:
WTTC believes in the right of people to cross international borders efficiently for leisure or business travel purposes, without compromising national security. Despite an increasing number of visa waiver programmes around the world, too many individuals still find it too difficult to enter certain countries as international travellers. WTTC’s ongoing focus is visa facilitation, convincing governments of the huge economic advantages generated by visa policies which encourage inbound visitors.
Policies for Growth
WTTC campaigns for governments to implement policies that ensure the business environment is conducive to the growth of Travel & Tourism. This means planning and investing in appropriate infrastructure and creating a tax regime which allows the private sector to be competitive. WTTC has made it a priority to raise awareness of the negative impact punitive taxation has –particularly aviation tax -on inbound and outbound tourism
Tourism for Tomorrow
WTTC has a huge responsibility for safeguarding the environment and ensuring that the growth of our sector is managed responsibly, finding the balance between people, planet and profits. WTTC continues to promote the very best in sustainable tourism through our Tourism for Tomorrow Awards. We are also spearheading environmental initiatives and our Members’ global reach means that they are in a unique position to drive greener practices into core business models.
TASKS
1.1. Explain the key historical developments in the travel and tourism industry (300 words)
1.2. Explain the structure of the travel and tourism sector giving examples from various sub-sectors of the industry. (300 words)
2.1. analyse the function of government, government sponsored bodies and international agencies in travel and tourism industry (300 words)
2.2. explain how local and national economic policy influences the success of the travel and tourism sector in a chosen UK destination (300 words)
2.3. discuss the implications of political change on the travel and tourism sector in different countries (400 words)
3.1. explain factors affecting tourism demand in a chosen destination (250 words)
3.2 explain how supply has changed to meet the effects of demand in the chosen destination
(250 words)
4.1. Evaluate the main positive and negative economic, environmental and social impacts of tourism on the Ryanair
4.2. Explain strategies that can be used to minimise the negative impacts while maximising the positive impacts on the Ryanair